Author: Rahul Vij

Co-founded WebSpero solutions about a decade ago. Having worked in web development- I realized the dream of transforming ideas sketched out on paper into fully functioning websites. Seeing how that affected the customers’ generation of leads and conversions, I wanted to delve deeper into the sphere of digital marketing. At Webspero Solutions, handling operations and heading the entire Digital Marketing Field – SEO, PPC, and Content are my core domains. And although we as a team have faced many challenges, we have come far learning along and excelling in this field and making a remarkable online reputation for our work.

Having worked in building websites and understanding that sites are bare structures without quality content, the main focus was to branch into optimizing each website for search engines. Investing in original, quality content creation is essential to SEO success in the current search climate. Succeeding in this arena ensures the benefits of producing visitor-friendly content. Directing all our teams to zoom in on these factors has been a role that I have thoroughly enjoyed playing throughout these years.
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Business, SEO, Tips

5 Powerful Inbound Marketing Techniques Every Business Should Use

To grow your Business in the current scenario, you either adopt Inbound Marketing or fall by the wayside as your customer flocks to your competitors. When you embrace Inbound Marketing, you will be capturing leads like an expert hunter. Inbound Marketing is the technique of getting found by the customers, who are already searching for… Continue reading 5 Powerful Inbound Marketing Techniques Every Business Should Use

Updated: October 26, 2016
Business, Tips

5 Most Logical Reasons to have a Responsive Website Design

In the time of Web Designing and Development, the use of Mobile devices is increasing at an astronomical pace. Globally, traffic from mobile has doubled between 2012 and 2013.  Hubspot report that in 2014, mobile devices accounts for 25% of global Internet traffic and by 2015 mobile use of internet has overtaken the desktop Internet… Continue reading 5 Most Logical Reasons to have a Responsive Website Design

Updated: July 19, 2016
Business, Marketing Services, SEO, Tips

Social Media Marketing – The Big Trend Explained

June 30th, 2016 was marked as seventh-annual official global celebration of Social Media Day. Started by Mashable in 2010, it is a way to appreciate and celebrate Social Media’s impact on worldwide communication. Hundreds of cities around the globe have already officially endorsed this Day. People have attended Meetups and those who can’t join in… Continue reading Social Media Marketing – The Big Trend Explained

Updated: June 30, 2016
Business, Marketing Services, Tips

Essential Google Terms Every Internet Marketer Should Know

While working on Google platforms as an Internet Marketer, you might have across various terms that are used more often. To understand the Google work environment, it is important for every Internet Marketing professional to have a good grasp of these terminologies. If you are not aware of these common terms, then you will face… Continue reading Essential Google Terms Every Internet Marketer Should Know

Updated: January 18, 2016
Business, Content Marketing, Tips

Blogging Tips That Will Get Your Name Out There!

blog word cloud on blackboard

Stating and maintaining a blog is not technically difficult, but it does present some challenges, Anyone can make a blog, but separating yourself and becoming unique is the hard part. Read the rest of this article for some ways to accomplish that feat. Allow others to post guest posts onto your blog. This could develop… Continue reading Blogging Tips That Will Get Your Name Out There!

Updated: October 20, 2015