LOCAL SEARCH ENGINE OPTIMIZATION (SEO)

Verify With Google My Business

Verifying with Google My Business is a crucial local search engine ranking factor. Google My Business is essential to correctly show up your business information on Google when a customer searches a query related to your product, services, or business. We work on this local ranking factor by claiming your Google My Business listing, properly setting up the profile, and ensuring that the information is correct.

You cannot expect the desired results without verifying with Google My Business. This is important to maximize the visibility and performance of your business listing. If your potential customers cannot find you, they find your competitors. With Google My Business verification, Google makes sure that the business address you have provided really exists. Google business verification also helps the search engine in weeding out the false listings misdirecting users.

If not verified, you cannot access analytical information/ page insights or business reviews. Google My Business verification can be completed in less than a week. Once you use the verification code sent by Google, your business officially goes live.

Schema Markup

Schema markup is used to create and support a common group of tags that the search engine uses to understand and display data. This markup helps local brick and mortar stores in increasing local SEO rankings and appearance in carousels, answer boxes, and other rich snippets. Any business can use schema markup to gain traction and competitive advantage in the search engine result pages.

Google has special guidelines on schema structured data. Google always makes sure that spammy schema markup is not displayed on search engine result pages. We also make sure that your schema structured data reflect what the page is about. We follow Google’s structured data guidelines and also ensure that the markup is aligned with the user intent. This is the most powerful form of local optimization, but it is least utilized. However, when used according to Google’s guidelines, local business schema markup can boost your local SEO rankings.

Localized Landing Pages

If you target your customers in multiple locations, you must use localized landing pages to get maximum exposure. Having dedicated landing pages for each store offers benefits including:

• Localized landing pages help in increasing local SEO ranking. Linking them with Google My Business gives a further boost.
• These landing pages also help in promoting unique content for different locations.
• Localized landing pages with appointment scheduling, contact request form, a call to action button, quote requests, and other features can initiate conversations and boost lead generation.
• A localized landing page also improves the customer experience.

Our SEO team conducts local keyword research to optimize your localized landing pages according to the behavior and needs of your audience. We use keywords to optimize image alt text and titles, clean URLs, standardize your name, address, and phone number, and content. Our SEO professionals optimize each localized landing page for mobile. A team of dedicated specialists makes us a proud website design and development company. Our experienced, skilled website designers always think outside the box to design distinctive solutions to help your business stand out in the crowd of websites online.
We are the best web development company that believes in working in collaboration with you. No one understands your business better than you, so we encourage your involvement in the web designing and development process to offer tailored services to meet your needs.

Achievable

Local SEO does not help when goals are unattainable. We keep SEO feasibility, situation, and resources in mind while setting SMART goals.

Realistic

We get a solid understanding of the keywords and the market you want to target. We determine what can be done and what are the resources required to get it done.

Timelined

As compared to PPC, local SEO takes more time to deliver visibility and traffic. We know that time is important. Setting achievable and realistic goals allows us to make real promises and get the job done on time. Our affordable local SEO services help you become a big local player without breaking the bank.